Link Building Campaigns
Link building increases traffic from other websites and helps establish your site's credibility with the search engines.
Link building is a search engine optimisation technique that involves placing links on external websites that point back to your website. Search engines like websites with lots of relevant inbound links. Other things being equal, having plenty of quality inbound links should improve your search engine rankings. Not only that, but people visiting your website from external links is an additional source of website traffic that doesn't rely on achieving a high ranking in the search engines.
There are many link building techniques you can use to increase the number of inbound links for your website. But be warned - choosing the wrong sites or the wrong techniques can see your website penalised rather than promoted by the search engines. Paying for links is definitely frowned on. Choosing inappropriate or relevant websites to place your links on can also harm your rankings, even if those websites are very popular.
Link building campaigns take time and effort and can be extremely boring to perform. That said, link building is one of the most important SEO tasks and should be included in any search engine optimisation campaign you run for your website.
We can help save your sanity by taking on the task of managing your link building campaign so you don't have to. Call us now on 0800 126 222 to discuss link building and search engine optimisation for your website or fill in our contact form and we'll call you.